Almost anyone can design a website, but not everyone can build a website that meets the stringent criteria set by major search engines. Great web design is a delicate balance between design and optimization. The design needs to appeal to visitors while meeting the requirements that allow it to rank in search results.
Web Design gets even more tricky when you take into consideration that the website needs to be responsive and easy for users to navigate. Navigation needs to be seamless regardless of the device users and visitors are using. In short, professional web design will ensure that your website looks good, is functional and easy to use.
Professional Web Design starts by understanding the product, service and offering that needs to be presented by the business. In most cases, designers jump in and start building beautiful pages that impress their clients. However, this can become a disaster. Failure to keep SEO in mind could end up ruining the beautiful design when it comes to implementation of SEO. It is of utmost importance to keep SEO in the forefront of a web design project. Sadly too many web designers do not understand the SEO process and how their design is affected by it.
Understanding the product and service is only the first step in getting ready to build a website. The next step before starting to design a website is researching the topic for each service offered by the company. Research will include data related to competitors activity, competitors design and most importantly finding the traffic. Traffic is the main reason for building any page on a website.
Not knowing how to get the traffic, where the traffic comes from and what actually triggers the traffic is a big problem. This problem can result in building a beautiful page or website that gets no traffic. A pointless exercise no matter how pretty it is. Business owners need results online more than anything else.
Web designers need to find the traffic before building a website or even a single page on a website. Here is where SEO knowledge is critical. Knowing how to find the relative keywords for the subject within a customers specified location will directly affect what is built. The content needs to be relative to search queries in order to get traffic. Knowing who the competitors are for the specific product product or service will set the benchmark for the project. Knowing how much written content is required to rank in search results will also directly affect the design of the website and its pages. SEO is obviously an important part of Web Design.
Another important part of understanding SEO when doing web design is knowing that keywords are assigned to pages during the SEO process. In order for a keyword to be relevant on a page, the content and pictures need to be relative. The content and pictures also need to conform to SEO best practices. These SEO best practices often make it very difficult for designers as factors like background and foreground color contrast directly affect SEO.
Professional Web designers take into consideration SEO when designing the layout of the content. The content structure also has a direct affect on the SEO process. The SEO process also takes into account the visitors journey throughout the content of the pages. Professional web designers understand this user experience and lay out the content accordingly. This content and design need to seamlessly integrate the business objectives for the specific page on the website.
Topping it all of, by adding in another SEO related topic – Page Speed. A major ranking factor for great websites is page speed. When designing websites, web designers need to ensure that their designs are optimized to load fast on mobile and desktop devices.
Failure to adhere to the above basic integration of SEO knowledge while designing websites could result in a failed website before it is even published.
Just like we tell all of our clients, “There is no one size fits all”. Every business is different even when they are in the same industry which means that taking the cookie cutter approach will not work. Our experienced team in Parkland is ready to provide you with a custom solution which is tailored specifically for your business. Specially designed with your target audience in mind.
WordPress is not just a platform for blogs. It is a powerful website platform which is used by millions of businesses around the world. Yes, approximately 810 million websites online use WordPress.
Our team in Parkland are experts with WordPress, dedicated to bringing all of your website goals to life.
Our expertise of custom websites also includes the ability to build fantastic custom Shopify stores. Although Shopify has certain limitations, you will be pleasantly surprised at the amazing work our designers and developers can deliver. For more about custom Shopify Custom Web Design, contact us for a no obligation consultation.
Custom web design offers numerous advantages that can significantly impact a business’s overall success, as it provides a unique and tailored digital storefront. Meticulously crafted web pages can give your clients a good impression of your brand! Don’t be afraid to stand out from cookie-cutter templates and show everyone how special your brand is! Uniqueness is what will help your page be memorable to your clients and keep them coming back!
Custom web design enhances user experience (UX). The goal for every website is to be focused on their clienteles experience. Custom Web Design considers the specific needs and preferences of your audience, ensuring that visitors can easily find information, products, or services. Easy-to-understand content leads a better user experience which directly affects your conversions. Satisfying the customer and increasing the conversion rate of site visitors should be your number one goal.
ADA Compliance is growing rapidly in the United States, this is making digital ecosystem more accessible to millions of people with disabilities. More businesses are treating accessibility as more than just a legal requirement, but as a moral obligation. Providing easier access to users with disabilities will make your content available to so many more people. Undoubtedly providing your business with an opportunity to convert more users into clients. Giving proper web access to those who need it shows your clients that you care about them. We are able to conduct comprehensive audits of your website to identify areas that may pose barriers to users with disabilities.
Our holistic approach to ADA Compliance is what sets us apart from other marketing agencies in Parkland. At Crazy Fox Digital, we understand that accessibility is not a one-time endeavor, but an ongoing commitment. Ensuring that your website remains compliant as it evolves is easy with regular audits as well as continuous monitoring. With our ADA compliance services, you’re not just meeting legal requirements; you’re fostering a digital environment that welcomes all users, enhancing your brand’s reputation as a champion of inclusivity and equal access.
Don’t hold back and let your competitors outshine and outrank you.
Contact us now to discuss how we can tailor a web design solution that perfectly aligns with your business needs and growth goals. Let’s work together to make your business the undeniable go-to choice.
Do not pass up this opportunity to change your business. Get started today and see your success skyrocket!
Let us know if you have any other questions about Web Design.
Crazy Fox Digital offers customized websites that will be sure to impress you and your clients. We also help our customers find proper web hosting platforms as well as implementation of ADA compliance.
Our agency’s timeline for website design can vary based on the size of the project. A simple website may take a week, while a more intricate website with advanced features could take several weeks. Give Crazy Fox Digital a call, and we would be happy to discuss your website needs and timeline expectations.
Websites require ongoing maintenance to stay secure, up-to-date, and perform optimally. This includes regular software and plugin updates, content updates, security monitoring, and backup procedures. Maintenance ensures that your website remains functional, secure, and aligned with your evolving business needs.
* Pricing varies based on customers exact requirements. The above price is a guideline for the typical 5 page website. Contact us for a FREE no obligation estimate.
